Catering Sales Director

Department:
Sales
Location:
86th Street and 7th Avenue
Brooklyn, NY 11228
Golf Course:
Salary Range:

DOE

Status:
Full-time
Relocation avaliable:
No

Job summary:

Maximize catering revenues to include banquet food, banquet beverage, facility rental and net amounts received for equipment rental. This is accomplished through networking, solicitations, grass roots sales and attaining or exceeding the annual budget revenue goals and booking goals for catering.
American Golf Corporation has an exceptional opportunity for you to join the world leader in golf course management. American Golf manages over 100 golf courses nationwide, employs more than 7,000 co-workers, and is the industry leader in growth and operations. We are currently seeking a Catering Sales Director for

  • Only local applicants will be considered
  • No third party resumes will be accepted
  • Please note: Due to the overwhelming response of resumes received, only those candidates who closely match the position requirements will be contacted
  • NO PHONE CALLS PLEASE

Essential Duties and Responsibilities:

Increase catering revenue by following Sales Standards / Expectations, including: executing outbound sales call requirements (5 outbound Cold Call contacts per day and 5 Follow-Up phone calls per day and 1 networking event per month) to drive awareness, creating and implementing lead generation strategies; identifying and pursuing target markets by monitoring club and community demographics; utilizing contact database daily to build and maintain prospects, track leads and accurately report all sales metrics; networking with members, guests and the community to maximize leads and referrals; maintaining relationships with previous event hosts and members (if applicable); synergize with fellow sales team members and maximize customer potential
Manage event administrative requirements and logistics by developing and adhering to Sage
contracts/confirmation agreements; communicating requirements in advance to appropriate departments or outside vendors and following up to ensure that corporate standards of quality and service are met; maintaining a close working relationship with event host; meeting and greeting organizer at event (if applicable); following up with event hosts to ensure satisfaction and maximize referrals

Additional Responsibilities:

Maintain communication with management by participating in the Weekly Sales Meeting and providing weekly and monthly status reports including PACE, Activity Reports, Task List, Pipeline and others as requested by management through Sage (CRM)
Maintain a passing score as outlined in our Shop Talk guidelines.
Execute the club-specific marketing plan approved by Corporate Marketing Department, including hosting two (2) prospecting events per calendar year, one of which must be an open house.
Promote club event bookings to the local community by attending member functions, monthly Chamber of Commerce meetings, trade association meetings and trade shows
Ensure smooth execution of events by collaborating with appropriate department heads
Maintain communication with peers by attending weekly department head and sales meetings

Minimum Qualifications and Skill Requirements:

  • 4-year college degree preferred and 2 years of related experience in sales preferably in golf/hospitality/service industry, or equivalent combination of education and experience
  • Strong sales skills required
  • Knowledge of golf preferred
  • Sales training preferred
  • Proficient in computer software including Microsoft Word, Excel and CRM
  • Solid time management, organization and prioritization skills; ability to work with little or no direct supervision
  • Excellent customer service orientation and focus on customer satisfaction required
  • Strong leadership and people skills, plus the ability to build and foster a team environment desired
  • Valid driver’s license required
     

Job benefits:

  • Paid Vacation and Holidays
  • Merchandise Discounts
  • Meal and Beverage Discounts
  • Health Care and Welfare Benefits such as Life Insurance, Medical Plans, Dental Plans, Flexible Spending Accounts, Employee Assistance Plans
  • Golf and Tennis Privileges
  • 401(k) Savings Plan