American Golf: Comprehensive Golf Course Management
American Golf is a full-service golf course management firm with over 50 years of experience in the industry. Our services encompass all aspects of course operations, including agronomy, sales and marketing, digital and social media strategy, merchandising, food and beverage, human resource and benefits management, accounting, capital improvement oversight, and team development.
The golf industry has experienced significant growth during the current COVID crisis in America. Thousands of people have either returned to the game or experienced it for the first time. The underlying question for the golf industry is “What will golf look like in a post-COVID world?” Preparing to retain these golfers while offsetting continuing pressure from rising costs and wages is the primary operating challenge for the future.
We draw on decades of experience to implement innovative strategies that not only attracts new players to the game but perhaps more importantly retains players. This forward-thinking approach enables AGC-managed properties to consistently outperform the broader market, even in a competitive environment.
Recognizing that every golf course has unique characteristics, our approach blends a proven operational framework with the flexibility needed to adapt to each facility’s individual needs. We empower on-site management teams to tailor our systems in ways that best support their specific goals and communities.
At American Golf, we understand the importance of striking a thoughtful balance between growing revenue and managing costs responsibly. We also know that no marketing effort can succeed without a strong product foundation—our focus remains on delivering quality experiences that meet and exceed market expectations.
As a recognized leader in the golf industry, American Golf has built a talented and passionate team. We actively recruit professionals who bring deep expertise and a fresh perspective to every property we manage. Over the years, we have refined time-tested practices across key areas such as revenue management, marketing, membership programs, agronomy, and risk management, ensuring market leading success for our partners and clients.
Our services include operations, agronomy, sales and marketing, internet, online and social media management, merchandising, food and beverage, benefits administration, accounting services, construction and capital investment, and staff training.
Where Strategy Delivers Results — View Our Properties
